Britain's Got Talent

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OVERVIEW

Taking advantage of extraordinary popularity of the series, TCP created the official bespoke DVD in conjunction with Freemantle Media.

The DVD was cover mounted on over 3 million copies of The News of The World, the world’s highest circulation Sunday newspaper, the day after the final.

It remains the newspaper’s most successful cover mount, increasing circulation by 288,000 sales on the day.

MARKETING & CREATIVE SERVICES PROVIDED

  • Content & IP licencing
  • Music rights clearance
  • Authoring, editing & mastering
  • DVD manufacture & production
  • Artwork, design & print
  • Ecommerce social media & mobile applications
  • Media promotion implementation
  • Copywriting & project management
  • Scale out logistics, fulfilment & data capture


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